About us

TOGETHER WITH LMO

Right now, the eye care market is changing rapidly. Consumers expect even more, and new competitors are growing quickly, including in online retail. Independent eye care professionals (ECPs) in particular are still in the midst of the digital transformation, which requires investments and extensive additional training along with new approaches to marketing, customer care and service. And certain questions are becoming ever more pressing: What exactly is the distributor’s role? Will they sell glasses at their own store nearby? And how will manufacturers and distributors define the partnership with you, as a customer, in the future? We think you deserve honest answers. Directly from LMO – HOYA.

Our Mission & Vision

IMPROVING LIVES BY IMPROVING SIGHT
Lensmasters Optical mission is improving lives by improving sight. This means we work every day to protect and correct eyesight by distributing quality optical lenses and solutions all around Egypt.

Our Vision

But that is not all. We invest in raising awareness of the importance of good vision, support eyecare professionals, find new technologies and products, and support philanthropic because we believe everyone deserves to see life and all its detail with the best vision possible.